Wigwam Visual is an architectural visualisation studio that gives buildings life.

Starting with the concept ‘every image is a story’ we created a logomark using the brand’s acronym that uses negative space and form to depict stories in architecture.

To further the idea we developed a brand voice that uses narrative to celebrate the detail in each render.

Words that work.

The tone of voice for the brand became ambitious, humble and meticulous.

We created an easy formula for Wigwam to write copy in the future that reflected this tone of voice and how to incorporate the new narrative style of the brand.

We refined Wigwam’s collateral to further reflect the growth of the brand.

Since the rebrand Wigwam have been able to increase their project rates and position themselves more clearly & confidently in a highly competitive market.