Academy Hill provide real-world music & arts education for students.

We were approached by co-founders, Matt & Corey to develop their tutoring house's naming and visual identity.
Inspired by their multifaceted approach to teaching, we created a name using a 'hill' acronym to give it depth while allowing it to feel abstract & prestigious - something kids could vibe and schools could trust.
Taking the concept further, we condensed 'Academy Hill' into another acronym that became a play on the ‘ah ha’ moment often felt when learning an instrument. This granted us the opportunity to incorporate the name into copy & marketing collateral.

“Our philosophy is to teach everything from music origins to how the industry works today. To teach the person, not just the instrument.


The Child in Me captured this essence perfectly and turned it into a brand that speaks directly to our values.”

Matt Jennings
Director