Lion's Den is an intimate festival held on a working farm in rural Australia. We were engaged to give the small gathering the big consideration it deserved.
The visual identity revolves around a whimsical and meticulously crafted miniature diorama. Drawing inspiration from the festival’s humble beginnings, this handmade motif subtly pays homage to the gathering's main stage, The Hay Amphitheatre.
Additionally, we created dark versions of the website, key art, and print assets to illustrate how a festival undergoes a transformation as it transcends into the darkness of the night.
“Kody and Scott have the perfect branding skillset, each provide complimentary perspectives and deliver wholistic considered solutions. Stoked with the work they have done for Into Carry and excited for the next phase moving forward with them.”
Luke Philips, Director
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Lion's Den is an intimate festival held on a working farm in rural Australia. We were engaged to give the small gathering the big consideration it deserved.